The K-beauty market is growing in the EU despite the pandemic. At the same time, the European Commission is introducing more and more restrictions for foreign cosmetics to comply with. This does not make it easy for Korean cosmetic brands to enter the EU market.
Author
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Christophe Brault-Chevalier is the Scientific & Regulatory Affairs Director at Biorius, bringing over 20 years of experience in the cosmetics industry. He has previously held positions at International Flavors & Fragrances Inc. (IFF) and LVMH, further enhancing his expertise in the field.
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